Hunger games (video game)

Hunger Games Campaign.

"YOUR IN CONTROL" 

The hunger games will be based for on the books and the levels are also in the style of the books e.g. book 1 is split in two 3 levels and so on.  Therefore attracting girls, as most of the female teenage population read in comparison to the boys. The male audience will enjoy the sense of the theory of "survival of the fittest” .The amount of violence will not affect the girls as they know the story behind the game and will fighting for who they are rooting for. The amount of violence will also be an attraction for the boys.

The price range will be about the same as the other games targeted for same age group. ]

This will be from 15+, this is because the book is read mostly read by 15+ girls and the amount of violence will not be suitable for a younger age group.  The price range will be between £35.99 and £40.89.

It will be released around Boxing Day; this will be because there is an increase in the buying of games as presents for one another. The games will be advertised on social media (Facebook, Twitter, Tumbler, and Yahoo), television adverts and banners. This advertising will go on for about 3 mouths, before release. Therefore people are buzzed about the game. The game will be sold world in all different languages. There will be multi-player so that friends can play together. The players will also be able to connect with players all over the world. 

This image will be one of the things that will be the advert. The phrase “You are in control" is to show that the player is the one who can do anything he/she wants. It also makes the player seem more important than the game itself, makes the player believe that they are superior. The part of the image that shows the gas number meter (without the numbers) show that the player is not forced to do anything. As if to say "in your own time”

The game will be played on most consoles, this image will be shown on the advert, to show that you can play against anyone around the world (also that you can play the game on Xbox connect.) The your connection with the world is at your finger tips and you are in charge  

There will also be quotations from the book at each level of the game.This will be good for the girls, who have read the book, and interesting for the boys